About ELISE GUG
Elise has always been inspired by classic icons such as Grace Kelly and Audrey Hepburn. When she graduated from The Danish Design school in 1982, she felt compelled to design her own classic collections. This way she knew that women everywhere would always be able to buy classic, high quality, tailor made clothing.
The designs had to make women feel even more beautiful. When wearing ELISE GUG designs, women should have a sense of empowerment and classic style - and that is still her mission today after almost 30 years of designing.
Elise and her husband Niels Kongshaug, CEO, travels back and forth between their two homes in Milan where the factories are, and Copenhagen where their daughter, Emilie Gug, runs the Head Office.
In close collaboration, Elise & Emilie make sure that production and aesthetics are coherent and the result is beautiful, high quality luxury collections made to last.
100% MADE IN ITALY
The Elise Gug collections are made in Italy with the finest Italian fabrics and produced with an eye for quality and tradition, but also with the Italian love for informal elegance in mind.
Since 1994, Elise Gug has produced in Italy and in 2008 received the distinguished certification as 100% ‘Made in Italy’, as the only foreign brand.